Life Time Fitness Selects Clearfont to Promote New Gaithersburg Destination


ROCKVILLE, MD Life Time – The Healthy Way of Life Company – selects Clearfont Media to provide media relations services to promote the grand opening of a new Gaithersburg destination that will be located at 10121 Washingtonian Boulevard North.


The new 125,000-square-foot Life Time Athletic Gaithersburg will offer members a unique-to-the-area indoor and outdoor aquatics centers with zero-depth entry and lap pools; five dedicated group exercise, cycle, Pilates and LifePower Yoga studios; 400 pieces of best-in-class cardiovascular and resistance training equipment; and two full-size indoor basketball courts.


Life Time will also offer Kids Academy, an innovative program that provides children the opportunity to build a healthy foundation for life, including programs such as karate, arts & crafts, dance, Spanish Immersion and more. Life Time’s Kids Academy is for children three months to 11 years.


In addition, the destination will feature LifeSpa, offering full-service hair, nail and skin care services and therapeutic massage as well as LifeCafe serving healthy food and beverages free of trans fats, bleached flours, and artificial flavors, colors, preservatives and sweeteners.


Life Time Athletic Gaithersburg will be the company’s 122nd destination in the United States and Canada, and the first all-in-one sports, professional fitness, family recreation and spa athletic resort in Gaithersburg. Life Time operates six other locations in the Washington metro area, including Rockville, Columbia, Fairfax, Loudoun County, Reston and Centreville.


Founded in 2002, Clearfont is a full-service strategic communications and marketing firm that provides strategic public relations, advertising, marketing, and graphic design services.


Clearfont Media: Formerly Image One PR Consulting, LLC

Clearfont Media is a Maryland public relations, marketing and communications firm that delivers a full spectrum of services designed for a digital world.

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